Avoid These Biggest Production Mistakes Planners Make

Avoid These Biggest Production Mistakes Planners Make. The June 30 #Eventprofs Happy Hour, “Ask Me Anything About Event Production,” showcased more than just today’s hottest AV and production trends. Led by…

Create an Experience

Create an Experience, as we love to say: “No event deserves to be mediocre”. Events are meant to enchant, they should enlighten, connect, surprise and delight. Ultimately bring along progress, inspiration…

Best Events Engage All the Senses

Best Events Engage All the Senses. How does the field of sensory marketing apply to events? Diane Devitt: We live in the experience economy. Traditional advertising and public relations do not…

More Personalization, New Destinations

More Personalization, New Destinations. Last year’s results could have been an anomaly. The latest data just in from the annual incentive travel survey by MeetingsNet and the Incentive Research Foundation, it…

How To Retain Your Event Sponsors

How To Retain Event Sponsors Every event organizer knows that keeping a sponsor for future shows can be a difficult process. In order to grow an event annually the only…